Twitter is the live medium that has quite literally changed the way brands and consumers interact online. Recently Twitter launched an advertising option allowing brands to promote Tweets and Accounts to users based on audience targeting. This is known as “tailored audiences”, and provides brands with a way to use their own data to create more niche targeting and deliver even more tailored advertising across Twitter’s platform.
Rebecca Muir, Product Marketing Lead at Quantcast and Brian Lavery, SMB Partnerships Manager at Twitter have teamed up to outline how marketers can use data to maximise return-on-ad-spend (ROAS).
The 45-minute webcast covers:
- Twitter’s advertising formats (including tailored audiences)
- The benefits of combining programmatic ads with social
- Tips and tricks for better ROI
- Real-time success stories
Sign Up now to watch the archived recording and learn how get the most from your Twitter Ads campaigns.